The Situation:
Rémy Louis XIII Cognac is the epitome of luxury commanding a retail bottle price of $1,500 and up to $200 per glass in bars and restaurants.

The Challenge:
Selling Louis LXIII requires a great deal of sophistication and specialization. The Rémy sales team and distributor sales teams have responsibility across entire portfolios of products and do not have The time to hand-sell this highly profitable luxury product.

The Solution:
Created a three person team of experienced, passionate, highly trained Cognac experts to cover The most prestigious accounts throughout the country for Louis LXIII.